
[ AMI ] CAMPAIGNS THAT CHANGE BEHAVIOR
STORIES THAT MOVE PEOPLE
Discover how we get into your target audiences brain
BEHAVIORAL MARKETING THAT CHANGES BEHAVIOR.
Research-driven storytelling for your brand.
Isn't it time for your business to reach its highest level?
Impact Stories are campaigns that are not only beautiful, but that change human behaviour.
We combine behavioural psychology, in-depth research, and branding to create stories that touch people, make them feel, and set them in motion.
Not superficial.
Not based on assumptions.
But built on real human insights.

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HOW WE HELP BRANDS GROW


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BUILD A BRAND
That people trust and remember.
That people want to work for,
and customers want to buy from.
We help you to create a strong visual identity that lives in your customers mind. That is easily recognizable and shows your unique vision on the world. People want to work with and for you.
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''NO ASSUMPTIONS,
BUT STORIES BASED ON RESEARCH''

OUR GOAL
Change behaviour with purpose
Everything we made started with one simple question.
''What change do we want to see in the brain of your target audience?''
Once we identify this challenge with you, the real work begins.
HOW WE BUILD CAMPAIGNS THAT WORK
We achieve this by conducting in-depth research into your market.
With this research, we can identify the pain points that limit your company’s growth.
We identify key decision-making moments in the customer journey and respond to them with our IMPACT campaigns

WHY ARE OUR CAMPAIGNS SO EFFECTIVE?
They are strongly focused based on research and address your target audience at precisely the right moment.
OUR CAMPAIGNS:
CATCH your audiences attention
CONVERT your audiences behavior
CONFIRM your audiences preferred behavior
and help your audiences to CONTINUE to interact with your brand.
“Stories created to move hearts
and minds.”
I am deeply passionate about working alongside companies and organizations to help them create positive social impact. This passion led me to specialize in human behavior.
From that foundation, I create IMPACT stories, rooted in behavioral insight. Stories designed to truly move people, spark reflection, and inspire change.
These are stories that make you laugh or cry, stories that make you pause...
Stories that stay with you.
Stories that can change the way you see the world...
and sometimes even change your life.
Chris Knepper
Impact stories
LET'S CHANGE BEHAVIOR
With your next marketing campaign




